Kia Motors' Brand Value Skyrockets 480%
Now there's even more evidence that the world
is discovering Kia - and we're happy to say we have all the best of Kia right
here at Barnett. So, just how much HAS Kia exploded on the
world scene? Since 2007, Kia Motors Corporation's brand
value has increased by 480 percent, from $929 million to $5.4 billion, according to Interbrand's exclusive list of 100 Best Global Brands 2014 released October 9. That rise in brand value far outpaced the
average growth rate over the same period of all 11 other automakers on this
year's list. And it moved Kia up nine spots, becoming the world's 74th most valuable brand. Not just among automakers - among EVERYTHING - from Microsoft
to McDonald's to Nike. According to this year's study, Kia's 15 percent increase
in brand value is more than double that of the top 100 companies' average of
7 percent. So not only is Kia is betting better, it's getting better TWICE
AS FAST AS THE LEADING BRANDS ON THE PLANET. What's this Interbrand list, you ask? The 2014
edition of Interbrand's annual 100 Best Global Brands study is a
comprehensive brand performance analysis using best-practice research
methodology by expert analysts. The study measures a corporation's
financial performance in terms of the raw financial return to investors, role that a brand plays in the actual purchase decision, and brand
strength - which is the ability of a brand to secure the delivery of expected
future earnings. We know you're interested in Kia, that's why you're here. But it's nice to know the rest of the world is
seeing the same things we see, isn't it? Inventive design, forward-thinking
technology, visionary engineering, precise manufacturing, common sense
pricing - all these things make Kia an incredible choice. So come see us on
Highway 61 in White Bear Lake. Take a test drive. Right now at Barnett Kia you can lease
virtually ANY new Kia at incredibly low payments. For example, a new 2014 Soul OR 2014 Rio lease for only $169 a month with $0 down and $0
security deposit. Your
sales associate can give you all the details. And, of course, Barnett's exclusive MILLION MILE Warranty comes with
any new vehicle purchase. Ask your sales associate for all the details on
that, too. |